This Memento is a global qualitative consumer research and brand
strategy agency, based in Amsterdam

Converse Europe

Converse Europe

Inspire and impact a big audience with insight

Nike Basketball – Western & Eastern Europe

Nike Basketball – Western & Eastern Europe

Understanding the basketball consumers in the region and how to connect with them

Nike Football

Nike Football

Hyper-local insights to fuel Nike’s Direction ‘Risk Everything’

Converse Europe

Converse Europe

Consumer muse for CONS line in Europe

Nike Womens AGS

Nike Womens AGS

Understanding the multifaceted active female twenty-something and her desires of a community

Nike Football Global

Nike Football Global

Position product and define global category opportunities beyond the 11aside pitch

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OFFLINE / ONLINE / ALIGN

At thisMemento the consumer takes the primetime spot on our research main stage. A privileged methodology, as we actually get to spend time with them. Visit their homes, meet their […]

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日本製アニメ

I’m so happy to share the love for Japanese anime with my thisMemento studio mates, something that has transformed our passive evenings on our own couch into an intense accumulation of […]

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INSIDEOUT

It’s always a pleasure when people get back in touch. Especially when they’re are exceptionally talented and run an awesome fashion label called INSIDEOUT. Sounds familiar? Not quite so strange, […]